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Message: <blockquote data-quote="Ram Sabaratnam" data-source="post: 184259" data-attributes="member: 36738">Hiya [USER=30039]@Apple[/USER] <img src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" class="smilie smilie--sprite smilie--sprite1" alt=":)" title="Smile    :)" loading="lazy" data-shortname=":)" />You're definitely on the right track by looking at rankings and reputation in specific practice areas like mid-market M&A. It’s a good starting point when thinking about competitors. However, when answering this sort of question in my own applications/interviews, I found it helpful to take a step back and consider a wider range of factors beyond rankings. For instance, history, organisational structure, geographic footprint, and strategic focus all play a role in defining a firm’s competitors (though you don't need to mention all or any given one of these). In addition to practice area rankings, taking these additional factors into will help you make much more apt comparisons.While Jones Day is certainly similar to firms like Macfarlanes or DLA Piper in terms of its rankings in those areas, you might want to consider firms such as Dechert or even Willkie. For instance, much like Jones Day, Dechert is a US-headquartered firm and entered the London market through a merger with important local UK outfit: Jones Day merged with Gouldens in 2003, and Dechert joined forces with Titmuss Sainer in 2000. As you mentioned, both firms have strong reputations in mid-market M&A, but they also have notable disputes capabilities as well (both firms are particularly well-known for advising on fraud-related matters). In this way, they are also much more similar to each other than other US firms whose work is often focussed on transactional matters. Their shared US origins, strategic London expansions, and similar practice strengths make Dechert a more direct competitor to Jones Day than firms such as Macfarlanes or DLA Piper (indeed, I think the latter two have histories, organisational structures, and strategies that differ in very significant ways from Jones Day, making it less apt to call them competitors).I really hope this offers some help with answering this sort of question. Good luck with the application 🥳</blockquote>

Verification: Our company is called, "The Corporate ___ Academy". What is the missing word here?

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